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ThomasNet Taps eStara to Test Pay-per-Call InfoCommerce Report, December 29, 2005

eStara Discusses Click to Call Marketing Search Engine Marketing & ROI Technology, December 21, 2005

Across the Digital Divide IT Business Edge, December 20, 2005 "eStara's click to call service "voice-enables" any online medium, including your Web site, advertising banners, search engine ads and even outbound customer e-mails. Instead of dialing a phone number, your customers simply click a customized Push To Talk graphic (we call it a "button") to speak immediately with one of your telephone sales or customer service agents. With our patented IP telephony technology, callers can use any land-line or cellular phone by simply entering their phone number. eStara places standard phone calls to both the customer and your inbound call center, and connects them together. Or, if their PC is equipped with a microphone and speakers, your customer can also choose to talk directly from their PC without installing any special software."

eStara and Sensis Search Engine Test Pay Per Call in Australia Search Engine Journal, December 7, 2005

Sensis.com.au and eStara Launch Click-To-Call Technology VoIP News, December 6, 2005

Is your corporate neighbor the next Google? Washington SmartCEO, December 1, 2005

What's Next: Going Medium-Tech Inc. Magazine, December 1, 2005

Internet search moves from pay-per-click to pay-per-click-to-call Internet Retailer, November 30, 2005

Chatty Web Customers are Serious Buyers Automotive News, November 28, 2005 "The Chrysler group wanted to convert more browsers on its Chrysler, Jeep and Dodge brand Web sites into buyers. So it turned to eStara Inc. for a Click to Talk button that connects the online shopper with a Chrysler group call center here. The shopper talks to a call center agent by land-line phone."

Is Your Hotel Website Doing All It Can for You? Hotel Executive Magazine, November 28, 2005

eStara names John Federman as new CEO Internet Retailer, November 21, 2005

eStara Puts John Federman in the Driver's Seat DowJones Venture Wire, November 17, 2005

While You Were Sleeping... VoIP News From Hitachi, Sylantro, Pegasus, 1100 Wilshire, Guest-Tek and Sigpro TMCnet, November 15, 2005

eStara Names CEO BtoB, November 15, 2005

Briefly Noted: eStara Names John Federman as CEO Potomac Tech Wire, November 15, 2005

eStara COO Piescik Reveals E-Customer Remedies E-Commerce Times, November 14, 2005 "By far [e-commerce sites'] biggest mistake is failing to systematically maximize sales conversions," said eStara COO John Piescik. "Conversion rates from e-commerce sites average about 5 percent across industries. Can you imagine retail stores where 19 out of 20 customers left without buying and no one ever asked them what they were looking for?"

Inner Loop Washington Business Journal, November 14, 2005

Less VoIP May Be More When It Comes to Click-To-Call Ads VoIP Magazine, November 8, 2005

VoIP Pay per Call VoIP News, November 8, 2005

In Google's Shadow? Presstime, November 1, 2005

The 2005 Pulver 100 VON Magazine, November 1, 2005

Click to call continues to grow TMCnet, November 1, 2005

Click Fraud Legal Actions Revenue Magazine, October 21, 2005

At Least One Newspaper is on the Bleeding Edge Revenews, October 20, 2005

Palm Beach Post's Click-to-Call Service iMedia Connection, October 19, 2005

Newspaper Adds Click-to-Call to Classifieds ClickZ, October 18, 2005

VoIP Users Dropping Land Lines YP Talk, October 13, 2005

Click to Call & Call Tracking: Pushing all the right buttons Hotel News Resource, October 12, 2005

Pay per call with VoIP VoIP Now, October 8, 2005

Pay Per Call Companies SEO Speedwagon, October 5, 2005 "eStara – Here’s a company that not only does pay per call, but also offers voice cards, classroom conferencing and many other cool applications. The company was founded in 2000 and has since brought on clients such as Verizon SuperPages, Amazon’s A9, HSBC, Gerber, and many other big brands as well."

Spa Finder Extends eStara Click-To-Call Deal MediaPost Publications, October 5, 2005

Spafinder.com witnesses increment in spa bookings through Click to Talk service Eye for Travel, October 3, 2005

More VoIP - eStara Comments on eBay Purchase of Skype YP Talk, September 30, 2005

Spafinder.com Adds "Click-to-Talk" Service Spa Travel News, September 30, 2005

Click-to-call-back works better than text chat for boosting sales Internet Retailer, September 29, 2005

Let's Talk Internet Retailer, September 28, 2005 "Many retailers are turning to click-to-call-back because research shows that consumers spending more than $500 per month online prefer phone-based service to text chat by a three-to-one margin, says Ian Halpern, director of marketing for eStara Inc., which offers both text-chat and click-to-call services."

Turning Online Lookers to Bookers Using Click to Call Hotel Executive Magazine, September 26, 2005

Click To Call – Driving Revenue And Building A Solid Foundation For Growth ContactCenterWorld.com, September 26, 2005

Pay Per Call VoIP Planet, September 26, 2005

Women on the Move Washington Bizwomen, September 23, 2005

SunRocket secures $25M in buzzworthy VoIP market Washington Business Journal, September 22, 2005

The New Face of Call Tracking YP Talk, August 25, 2005

Yahoo! Launches Pay-per-Call Service Netimperative, August 10, 2005 "Yahoo! UK & Ireland is to launch a pay-per-call search advertising service across its retail channels. The service is already available in Yahoo! Cars and will be introduced into Yahoo!’s other e-commerce properties, Shopping and Travel following an initial introductory period beginning in early August on its shopping comparison portal Kelkoo."

Red Lion Hotels launches new website HotelMarketing.com, August 4, 2005

'Click here, I'll Call You Right Back' SearchCRM.com, June 29, 2005

'Click to Call' Technology Puts Customers on Lines The Washington Post, June 23, 2005 "Amazon.com offers a slightly different version in the Yellow Pages service it recently released in trial form. It is powered by Reston-based eStara Inc., a rival of Ingenio's. Instead of displaying special phone numbers, eStara pops up a box and invites visitors to type in their phone numbers. eStara's technology automatically dials the customer seconds later, then patches the call through to the merchant's call center or, in the case of a smaller company, its place of business."

Click-to-Callback Bridges the Cross-Channel Gap Forrester Research, May 16, 2005

Washington Post News Brief Highlights eStara and A9 The Washington Post, April 11, 2005

A9.com Yellow Pages VoIP iMedia Connection, April 7, 2005

The Pork Industry's 'Other White Meat' Campaign Is Taken in New Directions The New York Times, March 4, 2005

Ready for My Close-Up, Mr. Bezos DIRECT, February 3, 2005

Amazon Search Pictures Your Destination CNET News, January 27, 2005

Online Yellow Pages Take You On Virtual Stroll USA Today, January 27, 2005 "Amazon also is adding a "Click to Call" feature that lets customers call a business at the click of a mouse, for free. Users register a phone number with Amazon. The technology phones the customer and the business simultaneously. Users pick up the phone when it rings and are connected with the business. Battelle thinks "Click to Call" could be lucrative if Amazon starts charging. "This is one small step away from a pay-per-call model, which is one of the most sought-after features from businesses," he says. America Online announced a move into pay-per-call last week, charging some advertisers based on how many calls are generated by ads on its search engine."