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Media Contacts:

Carol Miller
CyberRep, Inc.
cmiller@cyberrep.com
703.917.9170


Dan Obregon
eStara Inc.
dan@estara.com
703.648.8281


PRESS RELEASE

CyberRep's Click2Speak™ Service To Be Powered By eStaraVoice 

Leading Customer Interaction Company Partners with eStara to Add Voice over Web Service to Award Winning Product Suite 

July 18, 2001 - RESTON, VA and MCLEAN, VA - CyberRep, Inc., the leading outsourced call center and customer relationship management (CRM) company, and eStara, Inc., today announced a partnership to integrate eStara web voice into CyberRep's customer interaction services.

As a result of the partnership, CyberRep's customers will be able to talk to and collaborate with their website visitors live over the Internet. eStaraVoice service will also give CyberRep Click2Speak customers the ability to:

  • Accelerate the information flow between callers and agents by combining live web voice conversation with eStara Web Page Show and Tellsm, which offers the ability to push web pages during a web voice call
  • Gain call center efficiency and average speed of answer (ASA) time by using eStara's advanced skills-based call routing to bypass the traditional IVR system and deliver web voice callers to the appropriate agent immediately.

"At its core, great customer service is based on strong human interaction, said Tien Wong, CEO of CyberRep. "This partnership offers an extremely valuable opportunity for CyberRep customers to enhance customer service and drive results with crisp, clear voice over the Internet."

eStaraVoice services will enhance CyberRep's strong Circle of Services, which include Click2ChatTM (instant messaging), Click2View™ (video over IP), Click2BCalledTM (call me back) as well as custom E-Mail Responses.

"Web voice increasingly is recognized as a cost effective and customer friendly contact method. eStara looks forward to sharing the benefits of leading-edge web voice with CyberRep's customers," said Tom Natelli, eStara co-founder, chairman and CEO. "We're quite pleased to partner with CyberRep, a winning customer interaction service provider.

Based on the strength of its Circle of Services, CyberRep has been recognized as one of the Top 50 Teleservice Agencies by Customer Interation Solutions magazine. CyberRep will be recognized for this achievement tonight at the Customer Interaction Solutions Conference and Expo 2001 in Atlanta, Ga. eStara will be exhibiting at the Customer Interaction Solutions Conference, booth 208.

About CyberRep
CyberRep, headquartered in McLean, Va, is the leading provider of outsourced customer service, technical support and CRM solutions. Founded in 1991, CyberRep currently serves Fortune 1000 clients in its eight Customer Interaction Centers (CICs) throughout North America. A recognized industry leader and winner of numerous awards, CyberRep's emphasis on quality has contributed to its renowned reputation and unprecedented growth.

CyberRep's Circle of Services includes traditional phone, e-mail and web-based customer contact. Additionally, CyberRep offers its clients a complete solution with payment processing, fulfillment and customer intelligence. For more information call 800-425-0000.

About eStara
eStara, headquartered in Reston, Va., gives the power of voice to eBusiness with OneClick Contact Web voice solutions. OneClick Contact lets online customers talk directly with call center agents over the Internet with the click of a button. eStara Web voice solutions can be embedded in Web site pages, e-mails and ad banners. OneClick Contact is completely compatible with existing call center systems, so there's no installation, capital investment or system integration required. eStara Web voice users include J.Crew, Allfirst Bank and the NHL's Washington Capitals. eStara won Internet Telephony Magazine's Editors' Choice Award for 2001. Experience the quality of eStara Web voice at http://www.estara.com/

OneClick Contact is a service mark of eStara Inc. All trademarks, trade names and service marks mentioned herein belong to their respective owners.

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